Expect success

Editor’s intro: Like a drop of water rippling in a pond, expectations of successful behaviors can result in a practice team’s resourcefulness, creativity, and increased capability.

Dr. Joel C. Small discusses how expectation of performance affects behavior

Some 50-plus years ago, noted psychologist and researcher Robert Rosenthal conducted a seminal research study on the self-fulfilling nature of teachers’ expectations for their students. Students in a California elementary school were administered IQ tests before the experiment. The teachers were unaware of any given student’s IQ score; however, they were given a list of students’ names who were considered potential “high achievers” based on their IQ scores. The list was actually a random sampling of students and had no correlation to any student’s performance on the IQ test.

At the end of the school year, the same IQ test was again administered, and the findings indicated that the students that teachers believed to be high achievers performed significantly better than other students based on their original IQ scores. Rosenthal’s conclusion was that a teacher’s expectation of performance has a significant influence on a student’s achievement. This phenomenon has become known as the Pygmalion Effect.

Rosenthal’s pivotal study sparked the interest of numerous subsequent researchers. Although too numerous to mention, research studies have shown comparable results when the Pygmalion Effect is studied in areas such a parenting, leadership, and even the doctor’s effect on the success of treatment modalities for chronically ill patients.

With respect to our role as managers and leaders, can we not infer from these studies that our expectations of our staff would have a similar effect on their performance? In fact, this has been shown to be true. If we believe that our team members are capable, they will likely prove us right, thus becoming a self-fulfilling prophecy. Like a drop of water in a pond that spreads out in concentric circles from its source, our belief in our team’s resourcefulness, creativity, and capability will have a ripple effect, resulting in improved productivity, staff satisfaction, and retention.

It is important that we take stock of our perceptions regarding team members. If we see our team members as incompetent, we should expect them to prove us right again — another self-fulfilling prophecy. We also must ask ourselves if they are truly incompetent; in which case, we should let them go. But what if we are the problem? What if we expect them to fail? What if we have not given them the resources, support, and confidence they need to not only to succeed, but also to thrive? Do we continue to suffer the consequences of our repeated self-fulfilling prophecies, or do we take inventory of our personal assumptions and change them accordingly? As is often the case, the choice is ours.

*Those of us who are parents should heed this message as well.

Patient’s expectations about a practice are also a large driver of success. Read Dr. Small’s article about the value of viewing the practice through the eyes of the patient here.

Joel C. Small, DDS, MBA, ACC, FICD, is an endodontist, author, and board-certified executive leadership coach. He received his MBA, with an emphasis in healthcare management, from Texas Tech University. He is a graduate of the University of Texas at Dallas postgraduate program in executive coaching and limits his coaching practice to motivated healthcare professionals. He is a nationally recognized speaker on the subjects of leadership and professional development. Dr. Small is available for speaking engagements and for coaching healthcare professionals who wish to experience personal and professional growth while taking their practices to a higher level of productivity.

**To receive a free copy of Dr. Small’s “Core Values Exercise,” please contact the author at joel@joelsmall.com. He is also available for a complimentary coaching session to discuss your practice-related issues.

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