Ian McNickle, MBA, discusses strategies to rank highly on Google and other search engines In part 1 of our series, we defined SEO, and how it works at a high level. The primary takeaway from part 1 was that search engines evaluate your website and online presence on a monthly basis, so it is important …Read Article
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Ian McNickle, MBA, discusses the impact of search engine optimization By now most people are aware of social media and its prevalence in the world. Over 70% of U.S. adults who are online use Facebook®, and around 30% use other popular channels such as Instagram®, Pinterest, Twitter®, and LinkedIn®. As I lecture around the …Read Article