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Sirona Dental to Host the Ultimate Dental Meeting: SIROWORLD

Dental professionals across the country – and around the globe – can now attend the largest dental meeting in digital dentistry annually.


CHARLOTTE, N.C. (Jan. 28, 2016)-Sirona Dental, Inc., the company that pioneered digital dentistry and the leading manufacturer of dental technology, announced in early November the introduction of SIROWORLD.

SIROWORLD is an annual event in which thousands of doctors can gather in one place to collaborate ideas, engage in informative conversations and learn from leading clinicians and business professionals in the industry, SIROWORLD will provide the best that digital dentistry has to offer.

This new educational experience was established, in part, due to the evolving popularity and heavy attendance of the CEREC 25, CEREC 27 and a Half and the record-breaking CEREC 30 anniversary celebrations. The three-day inaugural SIROWORLD celebration will commence on Aug. 11 and close on Aug. 13 in Orlando, Florida, at the Rosen Shingle Creek Resort.

At SIROWOLD, Sirona can provide dental professionals- both national and international- the opportunity to gain new ideas and innovative means to better build and manage their practice. Additionally, the annual event encourages progressive and forward-thinking practitioners to expand their knowledge of Sirona technologies and software.

During this event, attendees can partake in groundbreaking general sessions, attend track-specific breakout sessions, visit the trade show floor showcasing various exhibitors within the dental community and experience spectacular evening entertainment in one of the most popular destinations in the world.

SIROWORLD promises to deliver inspirational and innovative breakout sessions, and captivating celebrity guests and entertainment. Various tracks are offered for attendees of SIROWORLD including restorative dentistry, orthodontics, implantology and dental hygiene, a new track introduced and offered by Sirona.

Similar to previous events, attendees can choose and participate in breakouts that best suit their professional needs by attending the sessions specific to their track, or attendees can mix and match breakouts for a more balanced and generalized SIROWORLD experience.

In addition to the extraordinary three-day event in the sunshine state, SIROWORLD will host a superhero-themed party on Feb. 26, 2016, during the Chicago Dental Society’s Midwinter Meeting (CMW). Serving as a teaser to the grand inaugural celebration, the Superheroes of Dentistry party kicks off at 7 p.m. at the House of Blues in downtown Chicago to celebrate our dental superheroes. Superhero costumes are highly encouraged!

The superhero soirée is free to CMW attendees who visit the Sirona booth during Thursday or Friday of the trade show and complete a brief booth tour. Two complimentary tickets will be distributed to those who complete the tour. To qualify for the tour, please visit www.siroworld.com and click ‘Register Now’.

Pricing for the SIROWORLD celebration in Orlando varies. As part of the Super Early Bird special running now through March 31, doctor registration starts at

$1,495 (a value of $1,995) and $895 (a value of $1,195) for staff, spouse or guest registration. Dental technicians may register for $895 (a value of $1,195) as well, and when you register two dental technicians, a third can register for FREE!

Additionally, VIP tickets are available as part of the Super Early Bird special as well and start at $1,995 (a value of $2,495) for doctor registration and $1,395 (a value of $1,695) for staff, spouse or guest registration. VIP tickets include, but are not limited to, reserved seating and upgraded dining options, as well as special admittance into SIROWORLD entertainment.

More pricing options are available for government and military personnel, mentors and trainers, partners, etc. Please visit www.siroworld.com for a complete list of pricing options.

For further details on the SIROWORLD events and pricing, please visit www.siroword.com.

About Sirona Dental, Inc.

Sirona, the dental technology leader, has served dealers and dentists worldwide for more than 130 years. Sirona develops, manufactures, and markets a complete line of dental products, including CAD/CAM restoration systems (CEREC®), digital intra-oral, panoramic and 3D imaging systems, dental treatment centers, and handpieces. Visit www.sironausa.com for more information about Sirona and its products.

*The Physician Payments Sunshine Act requires that manufacturers report transfers of value to physicians (such as educational programs, meals, etc.) to the Federal Government. The report includes identifying information about the physicians, including their name, business address, specialty, NPI and license number, the nature and amount of the transfer, and any explanatory details. In accordance with the Sunshine Act, it is required by law that the transfer of value of this admission to the SIROWOLRD event at the Chicago MidWinter Dental Show, provided to one attending Healthcare Provider, will be disclosed to the federal government. The ticket holder will be responsible for travel and other expenses applicable to the event. Other restrictions apply.

Contact your representative for a complete list of program rules and restrictions. NOTE: The recipient of this offer is required to attend a Sirona booth tour at Chicago MidWinter. Dental professionals licensed in either California, Connecticut, Massachusetts, Nevada or Vermont may not register for this program. Other rules and restrictions may apply.

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