Combining clinical excellence and compassion
What can you tell us about your background?
I was born and raised in Baltimore, Maryland. I attended college, dental school, and my postgraduate endodontic residency at the University...
What can you tell us about your background?I grew up in southern Orange County and earned a bachelor’s degree in biology at San Diego State University in 1983. There I met my future wife, Kim, at the...
Focus on family, patients, friends, growth, and community
What can you tell us about your background?
For as long as I can remember, I wanted to make people smile. I always loved getting the class laughing in grade school. Looking back, I am sure...
Dr. Robert Slosberg facilitates accurate mapping and obturation of the resportive defect with CBCT imaging
AbstractA patient presented with advanced internal root resorption of tooth No. 9. The prominent location of this tooth...
Drs. Brian Shaughnessy, Margaret Jones, Ricardo Caicedo, Joseph Morelli, Stephen Clark, and Ms. Jennifer Osborne review the occurrence of teeth presenting with condensing osteitis and their associated pulpal diagnosis over a 2-year period.
Dr. Andrei Zoryan dispels some of the common myths surrounding carrier-based obturation
Carrier-based gutta percha
Carrier-based obturation (such as Thermafil®, GT® obturator, ProTaper® obturator [Dentsply Tulsa Dental Specialties]) is one...
In part 2 of his series, Dr. Ace Goerig suggests ways to reduce stress in the practice
Almost all endodontists could be completely out of debt and on the way to financial freedom within 5 to 7 years if they only knew the secret. But the secret is...
Dr. Robert Fleisher ruminates on how to prepare for retirement
There are so many articles about everything that you become pretty much overwhelmed and can never expect to read them all. So you pick and choose. You like to learn about the latest and...
Dr. Roger Levin presents the 10 top ways to help create a perfect dental team
With the changes brought on by the economy, top companies are bringing in the best resources they can find to evaluate where their organizations stand. They want to know...
Take control of your business steering wheel and start driving your success by managing expectations successfully, says Lina Craven
Practitioners’ expectations of the kind of manager they want for their practice vary considerably in terms of experience and skills.It’s a common scenario in the dental industry for an assistant or receptionist to be promoted to a management role without determining the skills gap and providing the necessary training. Practitioners have a responsibility to their teams and to the financial success of their practice to appoint someone who either has the necessary skills or who has the capacity to learn them in the appropriate timeframe. How realistic are your expectations, and how can you ensure your management appointment results in success?Creating and managing the right expectationsExpectations are difficult to control and impossible to turn off. Brazos Consulting says: “Expectations are deeper and broader than ‘requirements.’ Expectation is your vision of a future state or action, usually unstated but which is critical to your success.” By learning to identify and influence what you expect, and by ensuring it is clearly communicated, understood, and agreed upon with your office manager, you can dramatically improve the quality, impact, and effectiveness of your business.Expectations are created by different events. It could be something you said or the way that you said it; it may be something you or someone else did; it may be an expectation of your prospective manager based on his/her previous experience. The vital point here is that expectations, whether right or wrong, rational or otherwise, are not developed in a vacuum. You should think about instances when you have been let down by your manager, and ask yourself how that expectation was derived: was it based on an agreement with your manager following a discussion, or was it based on something you said or thought in passing? In retrospect, how realistic was that expectation, and do you think your manager was in the strongest possible position to fulfil it?In my experience, the following scenarios are typical of how unrealistic expectations are created:
There is an old management adage that says: “You cannot manage what you don’t measure.” The same goes for managing expectations; you cannot manage expectations unless you understand and monitor them. Drive your successExpectations always exist—even if we don’t know what they are, and despite them often being unrealistic. Managers have expectations of their roles, and their employers have expectations of the person given responsibility for managing the practice. The problem is that mismatched expectations can lead to misunderstanding, frayed nerves, and ruffled feathers. More seriously, they often lead to flawed systems, failed projects, and a drain on resources. There’s nothing wrong with having expectations. The trick is to communicate them and to agree how they might be satisfied over time, and with the right support. Abraham Lincoln once said: “The best thing about the future is that it only comes one day at a time.” Managed expectations drive your success. Take control of your business steering wheel and start driving your success by managing expectations successfully.
Lina Craven is the founder and director of Dynamic Perceptions Ltd. Over the past 25 years, she has assisted dental practices to realize their vision of success through the achievement of a customer-driven culture that focuses on delivering an exceptional patient journey. Linda’s qualifications and experience as an orthodontic therapist, treatment coordinator, and practice manager in the United States, have given her a unique insight into the day-to-day practical problems faced by dental practices. She combines her hands-on knowledge with years of consultative experience to assist UK and European practices to achieve something special. Visit www.orthodontic-management.com for more information.
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